No matter how attractive and professional your website is, chances are it won’t be what your customers turn to when they’re on the move. On a mobile phone they want answers.

So how do you avoid the traps of multiple mobile web sites and developing new applications every time a mobile phone is released?

Mobile-enable your web site

The Blink Mobility platform is an enterprise grade managed platform where you can create your own unique answerSpace and instantly mobile-enable all of the answers and information your customers or staff most need when they’re on the move.

Answers and information like – staff directory, branch/outlet contacts, opening times, address details & location maps, product lists and pricing, timetables, calendars and diary, notice board, events and news items. Pretty much whatever information makes the phone ring can be mobile-enabled with blinkAnswers.

blinkAnswers is cheaper and faster than building .mobi sites

Cheaper than building .mobi sites and simpler than developing device specific applications, the blinkAnswers service has won multiple awards for its highly innovative approach to building mobile services.

The platform is unique in its ability to:

• Quickly and cost effectively provide mobile access to your most valuable information
• Deliver no fuss, straightforward, simple- to-access answers that don’t burn up time and bandwidth to access
• Draw information and content from your existing website, intranet/extranet, web enabled applications
• Draw information and content from your business systems via APIs or web services
• Run as a fully managed service with no software to install and no data to manage and/or secure

The platform also means you have:

• Only one development effort
• That can deliver a wide range of mobile service initiatives
• And deliver to the most complete range of mobile devices, from tablet computers to iPads and iPhones, other Smartphones, and any internet capable phone, even SMS
• In their native format by formatting answers on the fly for specific devices, operating systems and screen sizes

Start simple and grow when you’re ready.

Unlike other development processes, the blinkAnswers platform makes it easy to start simply, mobile enabling a few key functions and progressively grow the services on offer.

You can even grow your answerSpace to the point where it is your users primary information destination. This can be achieved by incorporating (or mashing up) other sources of readily available information e.g. transport, travel, traffic info and presenting it all under your mobile information brand.

Further functionality can be added in terms of:

• Secure access to certain information by activating closed lists (of mobile numbers), user name and password even user self-profiling
• Bulk SMS sending can be incorporated for alerts, updates or even marketing messages based on the user profile and opt-in/ opt-out provisions
• Contextual information can also be incorporated to fine tune the information delivered to a user. This can allow for such things as location, time of day, user preferences, etc.